https://medium.freecodecamp.com/i-wanted-to-see-how-far-i-could-push-myself-creatively-so-i-redesigned-instagram-1ff99f28fa8b#.iwfeo34wh This post is an interesting account of one person's attempt to fundamentally redesign Instagram to become more intuitive and usable. It breaks down the various UX/UI changes they make, but the why might be the most interesting part. As it turns out, many people who regularly use the site/app don't even realizing what swiping on mobile does or where certain features are located. As a result, many functions are changed to be in a more intuitive spot, even when users might not be aware the change is needed. Also, the Chris Nyland visit a couple weeks ago was very informative and interesting. He introduced us to him and his company, explained why college students are such an active/lucrative market base, and showed off some of his more successful campaigns.
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