Dev Diner
After reading Why Snapchat making augmented reality glasses isn't THAT bad an idea on Dev Dinner, I have a couple of thoughts.
First off, Snapchat is low key in the best position out of all the tech companies (hardware and software) to integrate augmented reality into everyday life. It's already getting its users hooked on augmented faces and what not, which has a huge following in the Millennials-and-younger generation (this would be a prime target for quick adopters to new augmented reality hardware). Traditional hardware companies like Apple produce hardware platforms (computers, phones, etc.), where AR hardware may have a harder time catching on and proving useful in the short-term (think the initially slow sales of the Apple Watch). Snapchat, on the other hand, can release a quick AR hardware package with limited yet powerful functionality in the form of glasses and integrate that nicely with its own app.
Also, reading a website named Dev Diner makes me hungry.
Source: https://devdiner.com/opinion/why-snapchat-making-augmented-reality-glasses-isnt-that-bad-an-idea
First off, Snapchat is low key in the best position out of all the tech companies (hardware and software) to integrate augmented reality into everyday life. It's already getting its users hooked on augmented faces and what not, which has a huge following in the Millennials-and-younger generation (this would be a prime target for quick adopters to new augmented reality hardware). Traditional hardware companies like Apple produce hardware platforms (computers, phones, etc.), where AR hardware may have a harder time catching on and proving useful in the short-term (think the initially slow sales of the Apple Watch). Snapchat, on the other hand, can release a quick AR hardware package with limited yet powerful functionality in the form of glasses and integrate that nicely with its own app.
Also, reading a website named Dev Diner makes me hungry.
Source: https://devdiner.com/opinion/why-snapchat-making-augmented-reality-glasses-isnt-that-bad-an-idea
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