Blog Post v6

2017 Web Design Trend Predictions by Bradley Nice

As we approach an early midpoint in 2017, there are a few web design trends that will likely blow up.  The most expected trends include mobile first, responsive designs, flat designs, and performance analytics insight.  Many people are beginning to use their phones more than traditional computers and laptops.  I notice it myself - when I want to check for something online, I don't want to wait for my computer to turn on and load.  I crave immediacy, and mobile phones are the medium for that.

Having taken web design, I've realized how important and prevalent responsive designs are online.  Being able to have a seamless experience across multiple devices ensures that users don't have to relearn different layouts, and that creates a better experience for users.

Flat designs have been seen heavily among major companies re-branding their logos.  Minimalism is playing a heavy role in graphic design where simplicity reigns.

Lastly, analytics insights are important as companies fight for information.  Big Data is a highly coveted resource, because the more data you have, the more you can customize an experience for each user separately.

A surprising trend that  wasn't aware of was the hapnotic feedback - a mix between haptic and hypnotic.  Subtle pulses and vibrations can lead users to follow through with a click of a purchase button, or discourage a user from exiting a screen.


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